FORTNITE x NIKE AIR MAX — July 2022
Game Experience on Fortnite by Bryon Panaia, John Dunn, Kelly Letourneau, Euri Oh, Brian Farci, Brenda Chen, So-Hee Woo, Gabby Cool, Eloise Murphy, Rainy Kumar, Jonathan Colquit, Leticia Barajas, Kyuta Sato, Steven Berkas, and Yenny Zhang in partnership with Epic Games and Beyond Creative.







NIKE .SWOOSH OUR FORCE 1 — November 2022
Art Direction by Gabby Cool, Euri Oh, & Bryon Panaia
Video Render by Territory Studio




AIR MAX DAY 2022 x NIKELAND ROBLOX — February 2022
Narrative, Gameplay, and Creative by Euri Oh, Brian Farci, Bryon Panaia, & John Dunn
Marketing Assets by MeisterSkylight




NBA ALL-STAR WEEKEND 2022 x NIKELAND ROBLOX — January 2022
Narrative, Gameplay, and Creative by Bryon Panaia, Brian Farci, Euri Oh, & John Dunn
Marketing Assets by Noah Wilson and Skylight




AMBUSH x NBA Collection — October 2020
Creative by Christopher Gray, Euri Oh, and David Frank



BETRUE 2020 — March 2020
Creative by Christopher Gray, Euri Oh, and David Frank
Photos by Unruh/Jones
Post by Silhouette
More info here.



NBA ALL-STAR WEEKEND 2020 — December 2019
Creative by Christopher Gray, Euri Oh, and David Frank
Photos by Swanson
Type by HelloMe





COLIN KAEPERNICK AF1 — August 2019
Creative by Mason Caldwell, Euri Oh, and David Frank
Photos by Platon
BTS film here.


SERENA DESIGN CREW LOGO EXPLORATION — July 2019








NIKE x STRANGER THINGS, ART DIRECTION — June 2019
Creative by David Frank, Anthony Coleman, Euri Oh and Steve Reinmuth
Photos by Nicholas Cope and Unruh/Jones
3D Art by Travis Brothers
Surveillance video here.





NIKE CORTEZ KENNY IV, ART DIRECTION — October 2018
Creative by Noah Wilson, Jide Osifeso, and Euri Oh
Photos by Micaiah Carter






NIKE JUST DO IT 2018 (REJECTED SKETCH) — June 2018
Creative by Noah Wilson, David Frank, and Euri Oh
Photos by Carlos Serrao





TRANSCENDER, A TYPEFACE INSPIRED BY AN IMAGINARY FRIEND — September 2017








AZN CREATIVE’S ALLYSHIP, IDEATION/CONCEPTING, COPYWRITING, LAYOUT,
AND CUSTOM LOGOTYPE (A DREAM PASSION PROJECT) — September 2017





PASTLIFE JOURNAL — January 2017





IJCAI, ART DIRECTION, REBRANDING, AND LAYOUT SYSTEM FOR AN ARTIFICIAL INTELLIGENCE CONVENTION — January 2017








Euri (Yoo-Di) Oh is a Korean American designer from Portland, Oregon.

Through investigation and intuition, she considers cultural moments and big ideas to ideate thoughtful solutions. She’s constantly thinking about ideas and concepts that relate to creative and immersive experiences and how to make these worlds come to life.

Previously, she worked with the Nike Global Brand Experience team as an Art Director.


















Design/POV/Concepts/Stories ☆
Last updated August 21, 2023.